"Psychosis Screening in Primary Care" is a collaboration between Beth Israel Deaconess Medical Center (BIDMC) and Harvard Medical School. The campaign materials serve as a tool to help clinicians recognize the signs of psychosis in children and adolescents and ensure patients receive treatment and proper referrals depending on their presenting symptoms.
A 48-page training manual, postcard, screening form and website were developed for use by physicians, pediatricians, nurses, and parents/caregivers. I worked closely with clinicians from BIDMC from concept to completion on the entire project, in order to ensure the finished pieces were inviting, easy to understand, and medically accurate.
Initial campaign concepts
"Heather was great to work with and produced some incredible designs for our project. Her input into our design not only created an attractive end product, but helped us to reframe and simplify complicated conceptual topics that we’d struggled with. Due to the complexity of our project, it often felt like our goals and deadlines were a shifting target, but Heather weathered our inconsistency with an ease that speaks highly of her skill as both a designer and a collaborator. Her expertise was essential to the success of the project." –Kelsey Johnson, Clinical Research Assistant, BIDMC